The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Beans Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Escalator Agency: Ogilvy & Mather Advertising / Kuala Lumpur Client: Gillette (M) Sdn Bhd Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Razor Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: The Economist Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Adult Activity Book Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Braves Coaster Agency: Blue Sky Advertising / Atlanta Client: Atlanta Braves Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Welcome Mat Poster Agency: Borders Perrin Norrander / Portland Client: Columbia Sportswear Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Nose Cup Agency: DDB Canada, Toronto / Toronto Client: Toronto Plastic Surgery Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Cat Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Toliet Paper Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Egg Agency: Dentsu Young & Rubicam Pte Ltd / Singapore Client: Hachi Tei Restaurant Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Pig Agency: DiMassimo / New York Client: Duvel/Moortgat Brewery Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Living Richly Book Agency: Fallon / Minneapolis Client: Citibank Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Apple Agency: BBDO / New York Client: Dexter Russell Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Onion Agency: BBDO / New York Client: Dexter Russell Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Dictionary Agency: M&C Saatchi New York / New York Client: British Airways Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Bunnies Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: Duracell Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Milo - Football Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: Nestle Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Milo - Frisbee Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: Nestle Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
COIN ROLL Agency: TAXI / Toronto Client: MINI Canada Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Well Agency: TBWA\Paris / Boulogne-Billancourt Client: Spontex Category: Collateral Advertising / Point-of-Purchase and In-Store: Single

2006 Advertising Gold Pencil

DDB London / London

Harvey Nichols

Beans

Collateral Advertising / Point-of-Purchase and In-Store: Single

06027A

2006 Advertising Silver Pencil

Ogilvy & Mather Advertising / Kuala Lumpur

Gillette (M) Sdn Bhd

Escalator

Collateral Advertising / Point-of-Purchase and In-Store: Single

06028A

2006 Advertising Bronze Pencil

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

The Economist

Razor

Collateral Advertising / Point-of-Purchase and In-Store: Single

06029A

2006 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen

Adult Activity Book

Collateral Advertising / Point-of-Purchase and In-Store: Single

06150A

2006 Advertising Merit Award

Blue Sky Advertising / Atlanta

Atlanta Braves

Braves Coaster

Collateral Advertising / Point-of-Purchase and In-Store: Single

06151A

2006 Advertising Merit Award

Borders Perrin Norrander / Portland

Columbia Sportswear

Welcome Mat Poster

Collateral Advertising / Point-of-Purchase and In-Store: Single

06152A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Toronto Plastic Surgery

Nose Cup

Collateral Advertising / Point-of-Purchase and In-Store: Single

06153A

2006 Advertising Merit Award

DDB London / London

Harvey Nichols

Cat

Collateral Advertising / Point-of-Purchase and In-Store: Single

06154A

2006 Advertising Merit Award

DDB London / London

Harvey Nichols

Toliet Paper

Collateral Advertising / Point-of-Purchase and In-Store: Single

06155A

2006 Advertising Merit Award

Dentsu Young & Rubicam Pte Ltd / Singapore

Hachi Tei Restaurant

Egg

Collateral Advertising / Point-of-Purchase and In-Store: Single

06156A

2006 Advertising Merit Award

DiMassimo / New York

Duvel/Moortgat Brewery

Pig

Collateral Advertising / Point-of-Purchase and In-Store: Single

06157A

2006 Advertising Merit Award

Fallon / Minneapolis

Citibank

Living Richly Book

Collateral Advertising / Point-of-Purchase and In-Store: Single

06158A

2006 Advertising Merit Award

BBDO / New York

Dexter Russell

Apple

Collateral Advertising / Point-of-Purchase and In-Store: Single

06159A

2006 Advertising Merit Award

BBDO / New York

Dexter Russell

Onion

Collateral Advertising / Point-of-Purchase and In-Store: Single

06160A

2006 Advertising Merit Award

M&C Saatchi New York / New York

British Airways

Dictionary

Collateral Advertising / Point-of-Purchase and In-Store: Single

06161A

2006 Advertising Merit Award

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

Duracell

Bunnies

Collateral Advertising / Point-of-Purchase and In-Store: Single

06162A

2006 Advertising Merit Award

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

Nestle

Milo - Football

Collateral Advertising / Point-of-Purchase and In-Store: Single

06163A

2006 Advertising Merit Award

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

Nestle

Milo - Frisbee

Collateral Advertising / Point-of-Purchase and In-Store: Single

06164A

2006 Advertising Merit Award

TAXI / Toronto

MINI Canada

COIN ROLL

Collateral Advertising / Point-of-Purchase and In-Store: Single

06165A

2006 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Spontex

Well

Collateral Advertising / Point-of-Purchase and In-Store: Single

06166A

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